Finally, haiku goes mainstream!
"Curbside Haiku,” a DOT safety education and public art campaign launched in November 2011, is a set of twelve bright, eye-catching designs by artist John Morse that mimic the style of traditional street safety signs. Each sign is accompanied by a haiku poem. The “Curbside Haiku” installation can be seen citywide on 144 signs to promote road safety. Each design and haiku delivers a safety message by focusing on a transportation mode.
Placed near eye level in high-crash locations near cultural institutions and schools, the colorful signs draw attention to the critical importance of shared responsibility among pedestrians, bicyclists and motorists in keeping New York City’s streets safe.
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